Privacy policy

1. Our Commitment to Your Privacy
As an authorized U.S. agent of Specialized Bicycle Components ("Specialized"), we prioritize the security and ethical management of your personal information. This policy outlines how we collect, use, disclose, and protect data through our sales channels (online store, physical locations, events) and digital platforms. By engaging with our services, you consent to the practices described herein.

2. Information We Collect
We gather data essential to enhance your cycling experience:

  • Personal Identifiers: Name, email, phone number, shipping/billing address.
  • Transaction Details: Purchase history, product preferences, payment method (processed securely via PCI-compliant gateways; we do not store full card numbers).
  • Technical Data: IP address, device type, browser information, and website interaction patterns (using cookies).
  • Voluntary Submissions: Service requests, warranty registrations, event sign-ups, and survey responses.

3. Purpose of Data Collection
Your information enables us to:

  • Process orders and deliver products/services
  • Provide technical support and warranty management
  • Personalize marketing communications (e.g., new product alerts)
  • Improve website functionality and user experience
  • Comply with legal obligations (e.g., tax reporting)

4. Data Sharing Practices
We disclose information only under these conditions:

  • With Specialized HQ: For warranty validation, product safety recalls, and inventory coordination.
  • Service Partners: Shipping carriers (UPS/FedEx), payment processors, and IT security providers under strict confidentiality agreements.
  • Legal Requirements: When mandated by law enforcement, court orders, or regulatory bodies.
  • Business Transfers: In mergers/acquisitions, with prior notification.
    We never sell customer data to third-party advertisers.

5. Your Privacy Rights
Depending on residency, you may:

  • Access/Correct Data: Request a copy of your stored information or update inaccuracies.
  • Deletion: Ask for erasure of non-essential data (excluding legally retained records).
  • Opt-Out: Unsubscribe from marketing emails via any campaign’s footer link.
  • Limit Sharing: California residents may direct us not to share data with affiliates.
    Submit requests via email to specialized-us@outlook.com; we respond within 45 days.

6. Security Measures
We implement enterprise-grade protections:

  • Encryption: SSL/TLS for all online transactions
  • Access Controls: Role-based employee permissions
  • Regular Audits: Vulnerability assessments and penetration testing
  • Staff Training: Annual GDPR/CCPA compliance workshops

7. Policy Updates
Material changes will be posted here 30 days before taking effect. Continued use of our services constitutes acceptance of revised terms.

8. Contact Us
For privacy inquiries or rights requests:
Email: specialized-us@outlook.com
We appoint a dedicated Data Protection Officer to address concerns promptly.